Digital Marketing for Contractors
A podcast for home improvement contractors to help you crush your lead goals and take your business to the next level. Join us each episode as we give you powerful insights and practical tips on the best digital marketing strategies to help you grow your home improvement business.
Podcasting since 2022 • 52 episodes
Digital Marketing for Contractors
Latest Episodes
41. TV and OTT Advertising in Digital Strategies
In the final episode of the Build, Grow, Dominate series, Janet and Caitlyn dive into how home improvement contractors can leverage TV and OTT (Over-the-Top) advertising to supercharge their brand presence. From the basics...
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Season 2
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Episode 12
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20:00
SPECIAL GUEST: Why Your Sales Team Needs a CRM Built for Construction
In this episode of Digital Marketing for Contractors, we’re joined by Erik Vargas, co-founder of FollowUp CRM. Built from inside a commercial roofing company, FollowUp CRM is tailor-made for construction contractors with a commercial a...
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29:48
40. Multi-Channel Marketing: Integrating Digital Campaigns with Traditional Media
In this episode of Digital Marketing for Contractors, Janet and Caitlyn explore how to unlock the full potential of your marketing strategy by blending digital tactics with traditional media. Whether you're running TV and radio ads or ...
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Season 2
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Episode 11
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23:50
39. Field Marketing Meets Digital: A Hybrid Approach
In this episode of Digital Marketing for Contractors, Janet and Caitlyn dive into one of their favorite strategies—hybrid marketing. Designed for contractors who are beyond the startup phase and actively scaling, this episode explores ...
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Season 2
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Episode 10
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21:13
SPECIAL GUEST: How to Use Project Map It to Build Trust and Book More Jobs
Special Guest: Steve Spence, Managing Director of Project Map ItIn this episode of Digital Marketing for Contractors, Janet and Caitlyn sit down with Steve Spence, the managing director of Project Map It—a powerful tool t...
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31:26