Digital Marketing for Contractors
A podcast for home improvement contractors to help you crush your lead goals and take your business to the next level. Join us each episode as we give you powerful insights and practical tips on the best digital marketing strategies to help you grow your home improvement business.
Podcasting since 2022 • 46 episodes
Digital Marketing for Contractors
Latest Episodes
Choosing the Right Digital Marketing Agency for Growth
In this episode, Caitlyn and Janet dive into what growing home improvement contractors should consider when choosing a digital marketing agency—especially if you're outgrowing that set-it-and-forget-it vendor relationship. If your business is s...
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Season 2
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Episode 8
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25:40
Creative Ways Contractors Can Use Gift Cards to Drive Leads, Loyalty & Referrals
Using Gift Cards to Boost Leads and Loyalty with Evan Crum from PerfectGift.comIn this episode, we’re talking with Evan Crum from PerfectGift.com abo...
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32:32
Optimizing Sales Funnels for Better Digital Conversions
Title: How to Build and Optimize Your Sales FunnelSeries: Build. Grow. Dominate. – Part 2In this week’s episode, Janet and Caitlyn kick off Part 2 of their “Build. Grow. Dominate.” series by diving deep into...
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Season 2
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Episode 7
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41:40
Avoiding Common PPC Pitfalls
In this episode, Janet and Caitlyn break down the 10 most common PPC advertising mistakes replacement contractors make—and how to avoid them. From weak ad copy and mismanaged budgets to overlooked geographic targeting and missing convers...
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Season 2
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Episode 6
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33:34
Hiring the Right Leaders: Executive Recruitment in Home Improvement
In this episode of Digital Marketing for Contractors, Janet and Caitlyn sit down with Ryanne Millis, Director of the Home Improvement Division at Brix Recruiting Partners. Ryanne shares expert insights into the recruiting challenges an...
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Season 1
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Episode 33
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36:44