Digital Marketing for Contractors
A podcast for home improvement contractors to help you crush your lead goals and take your business to the next level. Join us each episode as we give you powerful insights and practical tips on the best digital marketing strategies to help you grow your home improvement business.
Digital Marketing for Contractors
Latest Episodes
Why Most Contractors Plateau (And How to Break Through It)
Caitlyn and Meredith diagnose the revenue plateau: the contractor who adds a truck, two people, and more spend, and finishes the year at the same $4 million. Their core idea is that growth is capped by one constraint at a time, so the job is fi...
Scaling Past $1M: What Marketing Systems Contractors Need
Every replacement contractor who has crossed a million dollars in revenue earned that number the hard way, usually through years of long days, personal referrals, and an owner who answered every call that came in. On the latest episode of Digit...
Webinar Recap -From First Click to Paid Invoice: Closing the Attribution Loop for Home Improvement Contractor
Caitlyn Noble and Meredith Medlin share the audio from a live webinar Caitlyn ran with Robin Day of WhatConverts and Tyson Dudley of JobNimbus, all about closed loop attribution for home improvement contractors. The big idea: stop measuring you...
No Brand, No Problem: Building From Zero Without Wasting Time or Money
You do not need a perfect logo to grow. You need a clear message, and clarity is fast and cheap where perfect is slow and expensive.In this episode, Caitlyn Noble and Meredith Medlin tackle the trap that keeps so many capable contractors...
Why Contractors Lose 30–50% of Their Leads (Without Realizing It)
Somewhere between 30 and 50% of the leads a typical replacement contractor pays for never turn into a real opportunity — and it's usually not because the leads were bad. In this episode, Caitlyn and Meredith break down exactly where leads quiet...