Digital Marketing for Contractors
A podcast for home improvement contractors to help you crush your lead goals and take your business to the next level. Join us each episode as we give you powerful insights and practical tips on the best digital marketing strategies to help you grow your home improvement business.
Digital Marketing for Contractors
Latest Episodes
Turning Every Completed Job Into 3–5 New Leads
Ask a contractor what a Google Ads lead cost last month and many can tell you to the dollar. Ask what a past customer is worth when they refer a neighbor, and you usually get a pause. In this episode, Meredith Medlin and Caitlyn Noble explain w...
GUEST EP - FatCat + Viaskai
What if roofing contractors could find potential customers before they even start searching for a roofer? In this episode of Digital Marketing for Contractors, Caitlyn Noble and Meredith Medlin sit down with Jarrett Foote, Chief Revenu...
Agency Horror Stories Pt.2: Spooky Agency Stories
In this Halloween-themed episode of Digital Marketing for Contractors, hosts Meredith Medlin and Caitlyn Noble of FatCat Strategies share five marketing agency horror stories inspired by real situations. From hacked websites and neglec...
How Reviews Impact Revenue More Than Rankings
How Reviews Impact Revenue More Than RankingsYour search ranking gets you seen, but reviews decide whether homeowners book and sign. In this episode of Digital Marketing for Contractors, Meredith Medlin and Caitlin Noble explain t...
How to Tell if Your Marketing Agency Is Actually Performing
Ask a home improvement contractor about their close rate, their set rate, or their cancel prior to issue percentage, and most can answer without opening a laptop. Ask the same owner whether their marketing agency is working, and the answer ofte...