Digital Marketing for Contractors
A podcast for home improvement contractors to help you crush your lead goals and take your business to the next level. Join us each episode as we give you powerful insights and practical tips on the best digital marketing strategies to help you grow your home improvement business.
Digital Marketing for Contractors
Latest Episodes
GUEST EP - FatCat + Viaskai
What if roofing contractors could find potential customers before they even start searching for a roofer? In this episode of Digital Marketing for Contractors, Caitlyn Noble and Meredith Medlin sit down with Jarrett Foote, Chief Revenu...
Agency Horror Stories Pt.2: Spooky Agency Stories
In this Halloween-themed episode of Digital Marketing for Contractors, hosts Meredith Medlin and Caitlyn Noble of FatCat Strategies share five marketing agency horror stories inspired by real situations. From hacked websites and neglec...
How Reviews Impact Revenue More Than Rankings
How Reviews Impact Revenue More Than RankingsYour search ranking gets you seen, but reviews decide whether homeowners book and sign. In this episode of Digital Marketing for Contractors, Meredith Medlin and Caitlin Noble explain t...
How to Tell if Your Marketing Agency Is Actually Performing
Ask a home improvement contractor about their close rate, their set rate, or their cancel prior to issue percentage, and most can answer without opening a laptop. Ask the same owner whether their marketing agency is working, and the answer ofte...
The Biggest PPC Mistakes Costing Contractors Thousands
Most contractors who run Google Ads open a report every month. The report shows impressions, clicks, cost per click and leads, and it usually looks fine. According to FatCat Strategies hosts Meredith Medlin and Caitlyn Noble, that is exactly th...