Digital Marketing for Contractors
A podcast for home improvement contractors to help you crush your lead goals and take your business to the next level. Join us each episode as we give you powerful insights and practical tips on the best digital marketing strategies to help you grow your home improvement business.
Digital Marketing for Contractors
Latest Episodes
GUEST EP - FatCat+ClientServe
What happens to your leads after the phone rings, the form gets submitted, or someone sends a message on social media? In this special episode of Digital Marketing for Contractors, Caitlyn and Meredith share the full ClientServe.ai web...
Google Ads vs Local Services Ads: Where Contractors Should Spend
Google Ads or Local Services Ads: which one deserves more of your marketing budget? With Google moving Local Services Ads into the Google Ads platform, the two channels are becoming easier to manage in one place, but they still work very differ...
Turning Old Leads Into New Projects
Most contractors are sitting on thousands of old leads that never became a job, and most of them have no idea how many. In this episode, Meredith Medlin and Caitlyn Noble of FatCat Strategies explain why a brand-new lead is the most expensive l...
Retargeting Ads: The Hidden Revenue Contractors Ignore
In this episode of Digital Marketing for Contractors, hosts Caitlyn Noble and Meredith Medlin reframe ad retargeting from a "creepy shoe-following" gimmick into a high-converting digital follow-up system designed specifically for home ...
How Smart Contractors Fill Their Pipeline Before the Slow Season
Most replacement contractors think the slow season gets decided during the slow season. January arrives, the phone goes quiet, and the panic starts.On a recent episode of Digital Marketing for Contractors, hosts Caitlyn Noble and Meredit...